GEO: get your practice understood by AI assistants
Generative engine optimisation (GEO) makes a practice easy for AI assistants to understand and quote. SiteBienfait writes clear answers to the questions clients ask, keeps the practice’s facts identical everywhere, adds structured data, opens the site to AI crawlers and checks answers in ChatGPT, Perplexity and Google’s AI Overviews. Inclusion is never promised.
For practices whose future clients now ask an assistant before they search.
Fully done for you
One flat monthly fee
You own your domain & site
Cancel any month
What we do
What makes a practice quotable.
Assistants build answers from pages they can read, trust and quote. These are the levers a site controls.
- 01
Answer blocks
The questions clients actually ask — fees, steps, timing, who to see — answered in a short, self-contained paragraph near the top of the right page.
You receive · New or rewritten answers on your pages
- 02
Consistent entity facts
Name, address, services, people and opening hours stated the same way on every page, on Google and in the structured data, so there is one version to repeat.
You receive · One fact sheet, applied across the site
- 03
Structured data and crawler access
Organization, LocalBusiness, Person and FAQ markup where it is true; robots rules that admit answer-engine crawlers; an llms.txt that points to the pages that matter.
You receive · Validated markup and crawler rules
- 04
Answer checks
A fixed set of client questions asked in ChatGPT, Perplexity and Google’s AI Overviews on a schedule, recording whether and how the practice is mentioned.
You receive · A dated log of answers, in the monthly report
How an AI answer cites a page
Four steps, four levers.
A crawler reads the page, retrieval matches a passage to the question, the answer is composed, and sometimes the page is cited. A site controls what can be read and quoted — not the final choice.
No page can require an answer engine to cite it.
- 1. Crawl: Public, crawler allowed
- 2. Retrieve: Passage matches question
- 3. Answer: Answer names the entity
- 4. Cite: Reply links the URL
- Levers: Crawler access, Answer blocks, Entity facts, Schema, Dated sources
- No page can require an answer engine to cite it.
How it works
Your part: one call.
Ours: everything after.
- 01
Free check
We look at how you show up on Google and in AI answers, and what is losing you enquiries.
- 02
One kickoff call
You tell us your services, your city and who you want more of. That is all we need.
- 03
We rebuild & switch
A new site on your domain. Pages, redirects and forms carried over — your old site stays live until the switch.
- 04
We run it, every week
SEO, GEO and updates handled continuously. You get one plain-language report a month.
Built for your profession.
All professions →Proof
Measured on this site first
SiteBienfait’s own site carries the same answer blocks, entity facts and crawler policy. The case records what is checked and what is still pending.
What is not promised
What GEO can and cannot control
Assistants change models, sources and formats often. A page can be readable, accurate and quotable; it cannot require an assistant to cite it.
- No mention in an AI answer is promised.
- Each assistant chooses its sources. The work makes the practice easier to understand and quote, nothing more.
- No answer is stable forever.
- The same question can get a different answer next week. That is why answers are checked on a schedule and logged with a date.
- No tricks aimed at the model.
- Hidden text or prompts written for machines are against search engine rules and erode trust. The answers are written for people.
- No separate “AI site”.
- The pages that serve clients serve assistants. GEO and local SEO are one body of work.
Plan · Growth
€289 / month
GEO and local SEO every week, new answers and pages, dated answer checks in the monthly report. Essential (€49/month) includes a monthly SEO and GEO check-up.
What is GEO?
Generative engine optimisation: making a site easy for AI assistants such as ChatGPT, Perplexity and Google’s AI Overviews to understand and quote, through clear answers, consistent facts, structured data and crawler access.
Is GEO different from SEO?
It uses the same pages. SEO is about being found in search results; GEO is about being understood and quoted in answers. A clear, accurate page serves both, which is why we run them together.
Can you make ChatGPT recommend my practice?
No one can. We make the practice’s facts easy to read, consistent and quotable, and we check what assistants say on a schedule. The choice of sources is theirs.
Do you block or allow AI crawlers?
By default we allow answer-engine crawlers on public pages, because a page they cannot read cannot be quoted. You can ask for a different policy.
How do I know it is working?
The monthly report includes the dated answer checks: which questions were asked, in which assistant, and whether the practice was mentioned and cited.
Free website check
Find out why clients aren’t finding you.
A short report by email within two working days: how the site currently appears on Google and in AI answers, what to fix first, and what we would do in your first month.
- Free, no card
- Your site stays untouched
- Reviewed by a person
No search rankings, exact traffic or AI-answer inclusion is promised.